You’ll be enchanted by Bras N Things’ newest collection. A new look for Bras N Things, the collection celebrates women, redefines classic feminine style and is a nod to the constant evolution of fashion lingerie.

Exclusive to Bras N Things, Enchanted is a premium collection where the latest fashion trends meet luxury fabrics and decadent details, including embroidery and lace created exclusively for the range.

Anna Heinrich is the star of the campaign to launch Enchanted, a collection for women who are undeniably feminine, embrace their free spirit and never go out of style. Of the campaign, Anna said: “All women deserve to have the strength and confidence to be who they really are and Bras N Things really celebrate that. It’s one of the reasons I chose to do my first ever lingerie campaign with them. I love everything about this collection – it looks gorgeous, it’s made for comfort and I love the way I feel when I wear it. These are beautiful pieces you can wear every day, not just on special occasions.”

Delicate floral lace and embroidery conjure relaxed boho vibes throughout the collection while classic white, dreamy peach satin and quilting details create an elegant vintage feel. For a striking sophisticated look, choose caging details and pieces with vibrant teal, red and lime tones. Complete the set by adding your choice of a range of matching briefs including – Brazilian, v-string, high waisted and suspender.

Bras N Things’ GM of Product Francesca Anderson said: “We designed Enchanted specifically for women who love to be on trend and have fun mixing boho looks with luxury and vintage elements – like satin, embroidery and rose gold trims. This range includes lots of underwire options, which are very popular at the moment, but also offer soft bralettes, push up cups and demi-cups for a vintage feel. This is a new style of collection for Bras N Things but a natural extension of our range which both our new and loyal customers will love.”

Bras N Things’ National Marketing Manager Natalie Chalmers said: “Women deserve to feel beautiful and enjoy a little luxury every day, and our Enchanted collection is a gift every woman can give herself. This campaign is all about showcasing the feminine, free spirited and classic charm that sets the collection apart and Anna is the embodiment of these qualities. Working with Anna was an absolute dream and I know our customers will love her in this campaign which is inspired by timeless style that will leave you feeling Enchanted.”

Source: Bras N Things