Rihanna Hosts Fenty Beauty First Anniversary In Sydney
The atmosphere was electric in Sydney as Rihanna celebrated her beauty brand, Fenty Beauty by Rihanna, with Australian editors, influencers and makeup artists. Sydney was the last stop on Rihanna’s Fenty Beauty World Tour after surprising fans in New York, Dubai, and Singapore over the last few weeks.
Hosted by Sephora and Fenty Beauty, guests played in a larger-than-life Fenty Beauty world full of fun and immersive brand experiences. Mattemoiselle Plush Matte Lipstick was brought to life with an oversized Saw-C Seesaw inspired by the orange lipstick shade ‘Saw-C.’ She gave the first worldwide sneak peek of her holiday collection with an oversized ‘Chill Owt” Killawatt Foil Freestyle Highlighter Palette that guests could stand in, throwing shimmery confetti in the air for photos to show their perfect highlight. The ‘Chill Owt’ palette is now on sale exclusively in Australia before the rest of the globe launches it beginning October 12th.
Following the party, Rihanna surprised clients who were shopping at Sephora’s flagship store on Pitt Street in Sydney. Fans were in awe as Rihanna did makeup touch-ups and took selfies with adoring fans. Sephora, in turn, surprised her with a customized Fenty Beauty surfboard that she signed, and will be given away in the store to one lucky guest in the next few weeks. Check the store for more details.
Fenty Beauty’s Global Makeup Artists, Priscilla Ono and Hector Espinal were also in attendance. Rihanna’s stunning makeup was done by Priscilla Ono, who used all Fenty Beauty to create her look:
Prep – PRO FILT’R INSTANT RETOUCH PRIMER
Foundation – PRO FILT’R SOFT MATTE LONGWEAR FOUNDATION in “320”
Under Eye – PRO FILT’R SOFT MATTE LONGWEAR FOUNDATION in “300”
Contour – MATCH STIX MATTE SKINSTICKS IN “MOCHA” AND “TRUFFLE”
Blush – NEW & LIMITED EDITION HOLIDAY KILLAWATT FOIL FREESTYLE HIGHLIGHTER PALETTE in “Hunny Slope”
Highlight – – MATCH STIX MATTE SKINSTICKS IN “MOCHA” AND “TRUFFLE”
Blush – NEW & LIMITED EDITION HOLIDAY KILLAWATT FOIL FREESTYLE HIGHLIGHTER PALETTE in “Coppin Ice”
Blotting Powder – INVISIMATTE BLOTTING POWDER
Eyes – NEW & LIMITED EDITION HOLIDAY KILLAWATT FOIL FREESTYLE HIGHLIGHTER PALETTE and MOROCCAN SPICE EYESHADOW PALETTE
Rihanna was inspired to create Fenty Beauty after years of experimenting with the best-of-the- best in beauty – and still seeing a void in the industry for products that performed across all skin types and tones. She launched a makeup line “so that women everywhere would be included,” focusing on a range of traditionally hard-to-match skin tones, creating formulas that work for all skin types, and pinpointing universal shades.
Source: Fenty Beauty
The most popular product on Khloe Kardashian's app is SLIP - the pillow case that promises results
The Kardashians, Mandy Moore, Leslie Mann, Rosie Huntington Whitely, Sarah Hyland, Chloe Morello, Cindy Crawford and Jamie King all swear that this is their answer to beautysleep – a Silk pillowcase by SLIP.
There are many reasons the SLIP Silk pillowcase has achieved its cult status and has an impressive celebrity following:
- Silk allows skin to slide, so won’t pull or tug at skin or hair
- Silk is non-absorbent, so won’t extract the moisture levels from your skin or absorb your precious serums & night creams
- Silk is a natural fiber, so allows your skin to ‘breathe’, minimizing sweat, pimples and irritation often caused by synthetic blends
- Ensures your blow out will last longer
The celebrity obsession-worthy product is the next thing to a miracle when caring for both hair and skin. But, let’s allow the celebrities to speak for themselves…
“I always sleep on a pillowcase made of 100% silk – the natural amino acids in the silk are really good for both skin and hair,” – Kourtney Kardashian
“Always sleep with a silk pillowcase,” – Rosie Huntington-Whiteley
Slip was founded by Australian Fiona Stewart after her dermatologist recommended she sleep on silk following prescribed acne medication resulting in extremely sensitive skin and thinning hair. Unable to find one, she sourced the best silk she could find and wrapped it around her pillow. The results were dramatic and immediate. Her friends wanted them, then local shops wanted to stock them. Slip was born.
Source: Slip
Napoleon Perdis lands in Priceline at Brisbane fashion festival
Napoleon Perdis Cosmetics has celebrated its official landing into Priceline Pharmacy, launching as the first prestige beauty brand in the Australian retail powerhouse.
Known for his epic event arrivals, from army tanks to BMX bikes (just to name a few!), Napoleon outdid himself with his most extravagant entrance yet. The Australian king of cosmetics arrived at the launch event on a private jet, joined of course by the rest of the Perdis clan: his wife Soula-Marie and daughters Lianna, Angelene, Alexia and Athina.
Taking place inside an Airplane hangar in Brisbane, the event paid homage to the brand’s coveted Auto Pilot collection, showcasing Napoleon’s ‘landing’ into Priceline. Media, influencers and key stakeholders for the brands were able to view the line-up of Napoleon Perdis OG cult classic products, as well as newly developed exclusives now available at Priceline stores across Australia.
Guests viewed and tested the products displayed on a beautified baggage carousel, sipped cocktails, and enjoyed food served out of an airplane food trolley (Napoleon Perdis x Priceline branded, of course), all while surrounded by high-end private jets, loud music and flashing lights. Not only did they leave with a Napoleon Perdis-filled goodie bag, but also had access to the amazing beauty vending machine.
The customer has always been at the forefront of the Napoleon Perdis brand, and the roll-out into Priceline will to empower customers to be in control of their choices through a wider and more accessible selection of affordable, prestige beauty.
“My commitment here tonight, standing before you all, is to relentlessly deliver exciting, accessible and trailblazing innovation for our Australian customer.” said Napoleon Perdis, Founder and Chief Creative Officer of Napoleon Perdis Cosmetics.
Source: Napoleon Perdis
Dior Goes Backstage
Dior reinvents makeup with dior backstage: the first makeup line inspired by the backstage and designed by peter philips, creative and image director for dior makeup, for every woman who wants a professional result.
“Dior backstage is a line that draws its inspiration from my work backstage. It includes all my essentials in neutral shades with professional, adjustable formulas, allowing you work with every skin tone.” – peter philips
The new dior backstage campaign immerses you in the beauty preparations of a runway show.
Source: Dior Backstage
From Paris To Robina - Sephora Australia Is Coming For You Queensland
Closing out 2017 with 13 stores, global beauty retailer SEPHORA has today announced its first new retail location for 2018: Robina Queensland, opening in May.
“Following the success of our Pacific Fair store, which opened in 2016, it’s clear the demand from Gold Coast beauty lovers is there,” said SEPHORA Country Manager Libby Amelia. “Robina Town Centre is at the heart of shopping, dining and leisure for locals of the Sunshine State and we are excited to bring the best of global beauty to their doorstep.”
On what SEPHORA will bring to Robina Town Centre, Amelia highlights the cult, luxe and exclusive offerings from local and international brands: “With key makeup brands like FENTY BEAUTY, Huda and Anastasia Beverly Hills; niche hair care brands such as IGK, Drybar and OUAI alongside our latest skincare launch Fresh, there will be a huge focus on the new and exclusive.”
New brands aren’t the only thing Gold Coast locals can look forward to at SEPHORA, as the location will be the first in Australia to introduce Virtual Artist technology in-store. Virtual Artist allows customers to virtually try-on products and compare the latest shades of lip and eye must-haves. “Our teams of talented Beauty Advisors are on-hand to provide foundation matching and a wide variety of makeup services, but the beauty of Virtual Artist is that you can try on hundreds of colours all on your own, and from the traction we have via our app, we know our customers absolutely love it,” said Amelia.
Of the partnership, Robina Town Centre General Manager Shaine Beveridge added: “We are delighted to welcome global cosmetics retailer Sephora to our growing and diverse portfolio here at Robina Town Centre. The addition of this internationally renowned brand signals another exciting chapter for our Centre as we continue to strengthen our retail offer, and deliver our customers with an outstanding shopping, dining and entertainment experience.”
The Queensland countdown is in full swing for the Commonwealth Games – and now you can add SEPHORA to that list.
Source: Sephora
