Napoleon Perdis 25th Birthday & Surry Hills Launch

Napoleon Perdis has launched his new Surry Hills store and celebrated 25 years of the brand with a massive cake in the shape of his iconic Primer.  The new store will be one of the first to fully express Napoleon’s support for gender and marriage equality and diversity – following his viral speech at the Prix de marie claire Awards.

The event saw key guests including Krissy Marsh and Nicole O’Neil from the Real Housewives of Sydney, Celeb Richard Reid and even a Drag Queen, Drag King and Leatherman to top it off.

Source: Napolean Perdis


Jo Malone London introduces new scent, English Oak Collection

Built on a strong foundation of British Heritage, Jo Malone London takes inspiration from all things quintessentially British; English Oak is arguably the best known and loved of British trees, assuming the status of a national emblem.

Renowned restaurant Firedoor was transformed to create a whimsical world reminiscent of Sherwood Forest in Nottingham (known for its legendary association to Robin Hood and home to over 900 oak trees).

Debbie Wild introduced the new collection which, for the first time, launches two scents at the same time that can be worn alone, together or be paired with any Jo Malone London cologne as part of the brand’s Fragrance Combining philosophy.

Debbie Wild is one of the founding members of the brand, Debbie travels internationally to further promote the brand’s unique service philosophies, including Fragrance Combining™, Scent Surround™ and the Art of Gift Giving, offering in-depth knowledge into the brand’s lifestyle concepts, and the captivating and unusual ingredients of Jo Malone London™ fragrances.

Meanwhile, Jo Malone London celebrates British style with unexpected fragrances and the elegant art of gift giving. Acquired by The Estée Lauder Companies, Inc. in 1999, today the brand is available in 48 countries worldwide and continues to inspire a loyal following.

“The original plan had been to create one fragrance but as we experimented we discovered an equally compelling scent combination. The first concept of English Oak & Hazelnut was spicy and woody but we found another formula with a rounder, juicer character. This became English Oak & Redcurrant. That’s how a single fragrance became a collection.” – Debbie Wild.

Source: Jo Malone


SEPHORA AUSTRALIA to open at Bondi Junction

Global beauty giant SEPHORA has announced the next iconic location for the stores continued retail expansion. This September (2017) direct from Paris, SEPHORA will open its 11th Australian store in one of Sydney’s most premium shopping destinations, Westfield Bondi Junction.

Adding to Sydney’s five bustling SEPHORA stores (Pitt St, Broadway, Macquarie, Warringah, Macarthur Square) and the soon to open Charlestown (Hunter Valley) location, there’s no doubt that SEPHORA has been in high demand with NSW beauty lovers since its 2014 launch.

Of the next Westfield Bondi Junction location SEPHORA Country Manager said “We can’t wait to bring SEPHORA to Sydney’s Eastern Suburbs beauty aficionados. It’s been a big year for SEPHORA Australia, and there’s no sign of us slowing down yet.”

On what SEPHORA’s Bondi beauties can expect to see in store, Amelia highlights the niche, luxe and natural offerings from local and international brands. “On August 21st we launched a new Wellness category on Sephora.com.au, and Westfield Bondi Junction will be one of our first retail locations to house the new in-store hub, really completing the loop on our omni-channel offering” said Amelia.

“With brands like KORA Organics, The Beauty Chef and WelleCo, alongside luxe hair care brand Ouai and natural efficacious skincare like Peter Thomas Roth and Ole Henriksen, we are bringing Bondi the best in beauty, from the inside out.”

“Our customers seek the best of international and Australian brands and we’re thrilled to welcome SEPHORA to Westfield Bondi Junction” said Westfield Regional Manager, Scott Moore. “With the addition of SEPHORA, we can provide our shoppers with even more of the products they want.”

On what SEPHORA’s Bondi beauties can expect to see in store, Amelia highlights the niche, luxe and natural offerings from local and international brands.

“On August 21st we launched a new Wellness category on Sephora.com.au, and Westfield Bondi Junction will be one of our first retail locations to house the new in-store hub, really completing the loop on our omni-channel offering” said Amelia.

“With brands like KORA Organics, The Beauty Chef and WelleCo, alongside luxe hair care brand Ouai and natural efficacious skincare like Peter Thomas Roth and Ole Henriksen, we are bringing Bondi the best in beauty, from the inside out.”

“Our customers seek the best of international and Australian brands and we’re thrilled to welcome SEPHORA to Westfield Bondi Junction” said Westfield Regional Manager, Scott Moore. “With the addition of SEPHORA, we can provide our shoppers with even more of the products they want.”

Source: Sephora


Montana Cox launches Neutrogena Visibly Clear Light Therapy Acne Mask

Top model and Neutrogena ambassador, Montana Cox, unveiled the Neutrogena® Visibly Clear™ Light Therapy Acne Mask to over 80 VIP guests at the Museum of Contemporary Art in Sydney. The revolutionary new product is a wearable LED device that delivers red and blue wavelengths into the skin at the speed of light to disrupt the acne cycle, with results after just one week.

“I was so excited when I first had the opportunity to try this new product from Neutrogena. In my line of work, it’s important to have clear and healthy looking skin. The Neutrogena® Visibly Clear™ Light Therapy Acne Mask is so easy to use and helps me fight off breakouts and mild acne – because it only takes ten minutes, it fits in perfectly to a busy schedule like mine!”, says Montana.

The mask is the latest example of the brand ® challenging the status quo to create innovations that redefine entire categories within the skincare industry—answering the needs of women and men around the world.

“The mask is a wearable device that uses both red and blue light simultaneously to treat mild to moderate acne in easy, 10-minute sessions per day,” says Keshan Gunasingh, Director, Research and Development, Global Face, Johnson & Johnson. “The blue light kills bacteria while the red light reduces the inflammation linked to acne—all at the push of a button.”

LED therapy has been an effective in-clinic treatment for years, but it has mainly been available to those who have the time and resources for a series of appointments. The Neutrogena® Visibly Clear™ Light Therapy Acne Mask uses the same technology offered by dermatologists at a lower energy level that’s simple enough to use at home for a fraction of the price.

“Acne is a very common condition that affects more than just the skin – it can be a daily struggle for many teenagers and adults. LED therapy has been used by dermatologists for many years to treat acne.

It works by gently penetrating the skin and targeting acne-causing bacteria and reducing inflammation,” says dermatologist Dr Eleni Yiasemides. “LED therapy can lead to clearer skin with less inflammation and fewer acne lesions and thereby improve a person’s confidence and self-esteem.”

A multi-centre clinical study of the Neutrogena® Visibly Clear™ Light Therapy Acne Mask, performed on 52 subjects with mild to moderate acne, found that 80 percent of subjects showed fewer breakouts after just one week of daily treatments. And results continued to improve over time: after 12 weeks, 98 percent had fewer breakouts and 94 percent had smoother skin.

Once only available in dermatologists’ clinics, LED therapy is a one-step acne treatment for your face that treats acne by reducing the existing inflamed breakouts and targeting spots before they appear.

The research also showed that that the mask doesn’t just make users look better, it can make them feel better, too. In the same clinical study, 76 percent of users said that they had higher self-esteem after 12 weeks of daily sessions wearing the mask, with 69 percent reporting that they felt more comfortable interacting with others. All in all, 78 percent of the study subjects agreed that using the mask had improved their overall acne-related quality of life.

“For decades, Neutrogena® has been at the forefront of acne-fighting innovation,” says Belinda Driscoll, Marketing Director, Johnson & Johnson Pacific. “With the debut of the mask, we’re taking in-home acne treatment to a new level with a 100% light-based solution.”

Source: Neutrogena


Estee Lauder name new Modern Muse spokesmodel as ballerina Misty Copeland

Estée Lauder today announced Misty Copeland, principal ballerina at American Ballet Theatre, as the new global spokesmodel for the brand’s Modern Muse fragrance.

Misty will front the new Modern Muse fragrance campaign across digital, TV, in-store and print, debuting August 2017.

“When Estée Lauder launched the Modern Muse fragrance in 2013, we embraced the idea of women as muses, living life on their own terms, achieving great things and inspiring everyone around them,” said Stephane de La Faverie, Global Brand President, Estée Lauder.

“Misty has challenged the status quo to achieve her dreams and inspired so many young women along the way. Misty will bring the fragrance concept to life through her unique story.”

“Misty is the perfect representation of today’s modern muse,” said Aerin Lauder, Style and Image Director, Estée Lauder.

“She is all about feminine strength, power, dedication and passion, and you see that in what she does every day, whether she is performing or inspiring the next generation of dancers. I think she is a wonderful role model and I am thrilled to welcome her to the Estée Lauder brand.”

“I am so honored to represent Estée Lauder Modern Muse,” said Misty Copeland.

“My two passions are dance and giving back, and I love passing on knowledge to the next generation. I also have a strong connection to the scents I wear when I perform. The Modern Muse campaign is the perfect way to see another side of my story.”

The Modern Muse campaign was produced by Estée Lauder’s in-house Creative team in collaboration with Spring Studios and director and photographer Pamela Hanson.

The campaign includes extensive storytelling around the theme, “What inspires you?” to personalize the Modern Muse concept to Misty, and engage women in conversation across digital and social platforms using the hashtag #BeAnInspiration.

Misty is featured in the campaign teaching and inspiring young ballerinas and talking about the importance of connecting with the next generation.

Source: Estee Lauder