Presenting Gucci’s Cruise 2019 Campaign: #GucciGothic

For Cruise 2019, Gucci has created its own, surreal take on the legend of Noah’s Ark.

Building on Gucci’s signature fascination with the natural world, the campaign pictures a rural community where animals and people co-exist in harmony. With a nod to the idea of a fantastical petting zoo, the images show the Gucci tribe feeding and interacting with their animal companions. A dramatic rainfall then requires the construction of a giant wooden ark, into which the animals are led. The story ends with a color-drenched horizon.

The tale is a familiar one, but Gucci’s young farmer-punks bring a new perspective to it. A film that accompanies the photography invites the viewer deep into a surreal, mythological world, where an agricultural landscape and the changing weather emphasise the power of nature.

The campaign breaks in October across all media.

Source: Gucci


BALLY SS19 Presentation In Milan

The open road beckons once more. An adventure inspired by photographic road trips in which retro sportswear inspired by 1970’s and 80’s colour photo hues is given a modern contemporary spin. Bally’s carefree wanderlust yearns to discover a simpler time and place disconnecting if only temporary, from today’s hyper-connected world. By escaping a bit, a connection to Bally’s luxury roots in Schônenwerd, Switzerland is found again. Not left behind is the desire for ease, comfort and functionality in stylish sportswear and accessories. Let the journey home begin.

In line with Bally’s pioneer spirt, spring summer 2019 draws inspiration from two fine artphotographers with journalistic leanings who led the colour photography art boom in the 1970’s though separate cross-country road trips. On these quests, they captured the ordinary in extraordinary photographs, especially in Los Angeles and parts of California.

Both photographers created images marked by a bold colour saturation mixed with muted vintage sepia tones. Taking a passer-by approach, Joel Sternfeld’s images capture plain every-day and often ironic vignettes of American life migrating from the urban scrum to the expansive open road, particularly evident in a 1983 photograph of a father and son from Canyon County California. Contemporary Stephen Shore’s snapshots elevate the banality of everyday circumstances and objects which are channeled throughout collection with nostalgic touches.

Paying homage to the warm glow of a California sunset, Spring 2019 is presented in amonochromatic peach set styled as a flea market bazaar quite similar to a roadside rummage sale.

Bally’s rich archives are considered with each collection. For Spring 2019 references of Bally’s Swiss home in Schönenwerd are extracted. Select archive styles of shoes and bags are revisited in modern interpretations. A ribbon-style Bally logo from a 1940 Reynold Vuilleumier advertising poster is seen on clothes and shoes.

Launching new key styles for a 2019 drop with first-time eyewear partner Marcolin Group, eyewear reflects the palette and laidback ease of the season.The unisex styles juxtapose two very different silhouettes, each evoking a luxe retro cool. An oversized and square acetate frame, almost shield-like, allowfor voyeuristic observance while revisited pilots with a geometric reflectivelens shade the world in yellow and pink tones in a nod to the carefree era of Shore’s and Sternfeld’s photography.

Bally owns the designer sneaker category having made the first one in the1930’s. Spring 2019 marks two key introductions which include sizes for both men and women. The Vulko sneaker in both hi-top and low-top offerings feature longitude and latitude coordinates stamped on the outsole for Schônenwerd, Switzerland, nod to Bally’s progressive style-homecoming. Also, key is the reissue of the Bally Champion sneaker worn by Swiss tennis great Jakob Hlasek in 1990.

Alongside the indispensable sneaker, Spring 2019 offers a variety of iconic sandals, pumps and boots. A structured urban city sandal calledOtta channel the retro vintage mood holding a surprisingly flexible sole. The new Jordy stripe mule reflects Bally’s ribbon heritage and the Alexa family introduces a mod bootie with block heel and flat styles with scored mirrored leather inspired by an archive style from the 1939. Janelle finds a new form ina sandal, peep-toe mule and boot.

Cecyle – named after C.F. Bally’s wife – for SS19 comes in diamond- shape, embossed studded leather resurrected from a 1990’s bag in new sizes and shapes catering to all occasions.

The new Janelle adjustable cross-body bag in croc print calf skin plays sleek homage to Bally’s iconic Janelle buckle babouche completing the family.

A striped canvas tote to hold treasures found along the journey takes its cues from a 1941 archival style shoe. Dreamy phrases on bags such as “A Place called Elsewhere” evoke the feeling of cross-country exploration.

Unexpected layering emphasizes different textures. Laminated cotton, calf hair and lamb nappa trench coats create a structured and polished outer shell to accompany relaxed sportswear. A generous silhouette in trousers made from crochet viscose and washed silk drill allow for ease of movement and relaxed elegance.

Source: Bally


Elle Macpherson To Attend Lexus Design Pavilion On Derby Day

Australia’s Elle Macpherson will join luxury lifestyle brand Lexus as a guest of honour in the coveted Lexus Design Pavilion at this year’s Victoria Derby Day, the opening event of the Melbourne Cup Carnival.

Macpherson will visit the prestigious international race event coinciding with the first year of Lexus as the principal partner of the Victoria Racing Club and naming rights sponsor of the Melbourne Cup.

Elle Macpherson, co-founder of Wellness brand WelleCo – has long been an advocate for female empowerment. She has received numerous international business awards and continues to demonstrate a strong affinity between femininity and the future of women in business.

“I am excited to be coming back to Australia in November as a guest of Lexus. I’ll be spending Derby Day in the Lexus Design Pavilion – and this is their first year as the new principal partner of the Victoria Racing Club”, Macpherson said.

Lexus will also stage the Australian premiere of its all-new UX luxury compact SUV at this year’s event. Development of the innovative UX – which will become a new gateway vehicle to the Lexus brand – was led by the luxury carmaker’s first female chief engineer and executive vice president of Lexus International, Chika Kako.

Kako’s vision for the UX was to break with the conventions of the segment and create a compact design that is strong, stylish, distinctive and dynamic, and showcase Lexus as progressive global luxury lifestyle brand with leading levels of design, technology and innovation.

Lexus Australia chief executive, Scott Thompson said Lexus is thrilled to have the prominent Australian icon and businesswoman attend the Lexus Design Pavilion.

“Elle is synonymous with Lexus’ core brand values – progressive, innovative and sophisticated”, Mr Thompson said.

“As an entrepreneur in business and role model for young Australians, she adds an exciting dynamic to this year’s carnival”, he said.

“The Lexus Melbourne Cup holds a special place in people’s hearts and we are proud to be the new custodians of the race that stops the nation™. As the new principal partner, we look forward to driving the Melbourne Cup Carnival to new heights.”

The Lexus Design Pavilion, located within the exclusive Birdcage enclosure at Flemington racecourse, is Lexus Australia’s key annual design project. Its exquisite design reflects the timeless craftsmanship within every Lexus vehicle and is inspired by heritage Japanese design philosophies.

This year the Lexus Design Pavilion will reside at pole position in the exclusive Birdcage enclosure and cover an expansive 1000 sqm across three levels of luxury and opulence.

Designed with Lexus’ core values and guiding principles of Takumi craftsmanship and Japanese philosophies surrounding anticipation, consideration and hospitality — in mind, the unrivalled all-black structure features 1,280 louvre windows and will house up to 300 guests per day and service approximately 1,200 guests throughout the carnival.

Source: Lexus


Boohoo Bubbles & Breakfast

Global fashion brand boohoo.com have launched their exclusive Australian capsule to the likes of Australia’s top-tier fashion influencers at the picturesque venue of Hacienda.

 

With panoramic views of the iconic Sydney Harbour, guests stepped into the vista bar where they marvelled in the newest styles that were exclusively designed with the quintessential Aussie girl in mind, and many instagrammable moments were captured – from the oversized boohoo bunch of balloons, the pick & mix gifting station to the flawless interior styling and panoramic views from the bar.

The event guest list included influencers and trend-setters, Laura Jade Stone,Indy Clinton, as well as Nicole & Danielle of When Words Fail and Caroline Groth.

Up and coming DJ, Sally Judson was behind the decks playing old school tunes, whilst guests mingled and enjoyed the delectable gold dusted mini pancakes, granola pots and mini French toast topped with cream cheese and caviar, complimented by refreshing bespoke boohoo cocktails, sparkling prosecco and fresh fruit juices.

#boohoo #doyourthing

Source: Boohoo


Inside the BVLGARI new Sydney flagship boutique

Bvlgari celebrated the official opening of its new Peter Marino designed flagship on Castlereagh Street with 150 VIP clients, editors and friends of Bvlgari transported to a world of Roman decadence.

Arriving at the new Peter Marino-designed Sydney flagship, guests were welcomed with a breathtaking floral installation designed by renowned florist Mr. Cook cascading from the boutique’s façade, creating the perfect backdrop for to the red carpet.

A rich and vibrant colour palette of purple orchids and pink bougainvillea were selected in a nod to the bold designs synonymous with Bvlgari jewels, beautifully complementing the traditional black tie dress code.

Fashion names included Jesinta Franklin, Oracle Fox’s Amanda Shadforth, models Cheyenne Tozzi and Montana Cox and Harper & Harley’s Sara Crampton were greeted with Ruinart champagne, a degustation of curated canapés and fresh peach Bellinis, making for an evening that was reminiscent of an Italian sunset.

Illustrator Aaron Favaloro captured the guest’s glamour by creating personalised drawings backdropped by iconic Roman landmarks including the Spanish Steps, the Colosseum and the Trevi Fountain.

Around the boutique, models could be seen dripping in magnificent high jewellery creations, captivating guests to background sounds spun by DJ Alice.

From the flagship boutique, luxury transfers took the guests across to the Tea Rooms at the Queen Victoria Building where dancers doubled as unexpected centerpieces, showcasing jewellery and accessories from the latest collections as they moved to the rhythm of Italo-disco.

By Melissa Hoyer