The most prestigious hair event of the year returned to Melbourne last night as the search for Australia’s best colourist reached the Grand Final. Massimo Tirimacco was crowned the 2019 L’Oréal Colour Trophy winner and was also awarded the Marie Claire Readers’ Choice award.

The L’Oréal Colour Trophy Awards brought together 15 finalists from around the country on Monday 25 February at The Palms, Crown Melbourne. The hair marathon began with Grand Finalists recreating their qualifying look for a panel of industry experts including Marie Claire Editor, Nicky Briger and local Celebrity hairstylist, Marie Uva.

With a combined prize-pool of over $340,000, Massimo Tirimacco of Zohair won a prestigious trip and admission to an International L’Oréal event, as well as have his winning image featured on the front cover of Marie Claire’s Hair Trend’s magazine.

The industry’s elite came together for an unforgettable evening celebrating the best hair colourists and stylists in Australia, with a special guest appearance by L’Oréal Professionnel muse and Smartbond Ambassador, Ellie Gonsalves.

Key guests included, DJ Havana Brown, fashion designer, Effie Kats, actress, Georgie Jennings and  social personalities, Sally Bloomfield, Jack Stratton-Smith, Gianni Romano and Zana Pali.

Hosted by Tommy Little, the night featured most loved Australian acts of the 90’s, Bachelor Girl, International artistic sensation Sophia Hilton as well as some of L’Oréal Professionnel’sAustralian Artistic team who showcased the latest trends from Paris in a stellar runway show.

L’Oréal Professionnel General Manager, Cara Riley, said L’Oréal Colour Trophy is an esteemed competition showcasing exceptional hairdressing talent from across the country. “We witnessed some outstanding technical skills, making it almost impossible to select a winner. Congratulations to Massimo for his beautifully unique colour work and thank you to all our Australian participants for making the 2019 event so memorable,” said L’Oréal Professionnel General Manager, Cara Riley.

“To win this year’s L’Oréal Colour Trophy Awards made me the happiest person alive. To be up against the best colourists in Australia has now opened the door for many more opportunities,” says 2019 L’Oréal Colour Trophy Awards winner, Massimo Tirimacco.

“I’m so excited to feature on the front cover of Marie Claire’s Hair Trends magazine. This has been an incredible journey and I’m looking forward to seeing how this elevates my career to the next level,” said Massimo Tirimacco.

Second place was awarded to Scott Sloan of Sloans and third place was awarded to Lyndal Salmon of Biba Academy. The evening’s festivities also saw the announcement of this year’s L’Oréal Rising Star award taken home by Ruby Smillie, also of Sloans.

Photography by Ben Vellar.

Source: L’Oreal