Iconic Australian beauty brand ModelCo, known worldwide for their ground-breaking collaborations with the likes of Karl Lagerfeld, Hailey Baldwin and Rose Huntington-Whitley are going back to their roots and celebrating their Australian heritage by appointing Australia’s sweetheart, Tegan Martin as the face of ModelCo Tan. Following the brands successful and award-winning formulas which boast global-appeal, it was only natural to support the full range of tanning products with an influential voice to further dominate the beauty industry. 

“I love nothing more than supporting Australian talent and Tegan is the quintessential Australian girl that everyone loves, making her the perfect alignment to ModelCo Tan.” – Shelley Sullivan, CEO & Founder.

Better known for taking the crown for Miss Universe in 2014 which swiftly made her a household name, Martin then went on to successfully raise $130,782 for The Sydney Children’s Hospital during her television appearance on The Celebrity Apprentice. More recently as a qualified health coach Tegan decided to openly share her health struggles with the media in order to help others who may be suffering with similar fatigue issues. She is now running online self-love workshops for young women and aspires to help has as many young women she can to navigate through the difficult years of early adulthood.

“I first tried ModelCo when Shelley gave me some on set when we were filming Celebrity Apprentice together a few years ago, I’ve been a fan of the range ever since! My favourite product to date is the Tan Water, I have super dry skin and this tanning innovation hydrates and illuminates instantly!” – Tegan Martin

Martin’s cautious approach to spending time in the sun was also another reason she wanted to amplify the message that the only healthy tan is a fake one.

“Regretfully I did a lot of sun baking in my early teens which has now caused visible damage to my skin and considering both of my parents have had skin cancers cut out, I really had to change my perception on sun baking. I’m a huge advocate for ‘faking it, not baking it’, especially when you can find products like ModelCo that look so real and flawless.”

Source: ModelCo