The Myer Spring Fashion Edit was an intimate event for 50 guests at the iconic Myer Mural Hall.

Key guests included; Myer Ambassadors; Elyse Knowles, Kris Smith and Rachael Finch; along with newly appointed Style Ambassador, Asher Keddie and Youth Ambassador, Sarsha Chisholm.

Myer executives; Chief Executive Officer John King, Chief Customer Officer Geoff Ikin and Chief Merchandise Officer, Allan Winstanley.

Noteworthy guests; Jesinta Franklin, Darren Palmer, Marie Claire Editor-in-Chief Nicky Briger, Instyle Editor-in-Chief Alex Noonan, and identities such as Bruce & Chyka Keebaugh, Elliot Garnaut, Tim Robards and Vincent Fantauzzo.

There was custom-built Spring garden experience that lead into the iconic Mural Hall. Within the space a Vanity Fair inspired set adorned with fresh flowers and vines was installed for guests to have custom portraits by photographer Emily Ebay.

Guests were then welcomed into the main space where they dined on a single long table, after a short welcome by Rachael Finch, John King and Allan Winstanley.

There was an acoustic Jazz performance and a fashion moment that showcased 20 key looks for the Spring season, open and closed by Sarsha Chisholm.

Womenswear brands showcased included; DVF, Rotate, Anna Quan, Paper London, Rodebjer, Ba&sh, Elliatt, Piper, Husk, Alice + Olivia, Oasis, Warehouse, Mossman, Pfeiffer, Veronica Beard and Nicola Finetti. Menswear brands showcased included; Blaq, Industrie, Jack London, Selected Homme and MJ Bale.

Guests were served Laurent Perrier champagne Le Grand Cros ‘L Esprit de Provence’ Rose.
The Big Group designed a bespoke menu inspired by the colours and vibrancy of Spring and the collections showcased in Myer 2019 Spring Fashion Edit.

Source: Myer