Patrón Tequila is marking International Tequila Day on July 24th by celebrating the versatile spirit in style, perfecting classic cocktails with a Patrón Tequila twist.

Made from 100% Blue Weber Agave, Patrón Tequila is acknowledged as one of the world’s highest quality ultra-premium tequilas thanks to the careful precision taken at every step in producing the spirit. From harvesting the Weber Blue Agave, to the distillation process, the individual labelling, packaging, and inspection, each bottle is crafted with no less than 60 hands.

Every year, tequila lovers come together to raise their glasses on July 24th to toast to International Tequila Day and this year is no different with celebrations taking place across the globe and kicking off first in Australia.

Locally, Patrón will be hosting a VIP International Tequila Day event at Sydney’s iconic venue, the Museum of Contemporary Art. Focusing on the versatility of tequila, guests will enjoy a range of simply perfect cocktails from Patrón’s flagship tequila, Patrón Silver and the aged tequilas, Patrón Reposado and Patrón Añejo that will be paired to a bespoke menu.

Following dinner and formalities led by Head of Patrón Asia Pacific & Middle East, Nick Cox, guests will enjoy a DJ performance by special guest and friend of the brand, Jimmy2Sox. Patrón will also activate International Tequila Day on premise at several key venues across the country.

In Sydney, Bar Patrón invites consumers to enjoy a signature Patrón Margarita and tasting of Patrón Roca, Silver, Reposado and Añejo on arrival before enjoying a share style menu for $120pp on July 24th. Patrón will have an exclusive pop up at The Bucket List in Bondi on Sunday, 28th July as well as special International Tequila Day cocktails.

Tequila Bar, Benzina Cantina located in Preston, Melbourne have teamed up with Patrón and Australian Ambassador, Alejandro Archibald to host a $75pp dinner for International Tequila Day on July 24th that will pair tequila cocktails with Mexican food. Benzina Cantina will be serving a variety of cocktails including the Patrónic and Patrón Añejo Old Fashioned.

Source: Patrón