Mirvac goes red for the Salvation Army digital doorknock


Mirvac is putting its creative and corporate weight behind The Salvation Army’s Digital Doorknock, calling on all Australians, its customers and communities, design partners and staff to decorate their doors red to support the annual Red Shield Appeal.

[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_single_image media=”68558″ media_width_percent=”100″ alignment=”center” img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]The doorknock fundraiser has been a tradition since 1965 but COVID-19 has forced the Salvation Army to go digital, at a time when its services are needed more than ever.

Mirvac Head of Residential Stuart Penklis is leading the #decorateyourdoorred campaign by example, decorating his door red with the help of his family and posting it to Mirvac’s Facebook and Instagram.

[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_single_image media=”68552″ media_width_percent=”100″ alignment=”center” img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]Others who have joined the Mirvac decorate your door red fundraiser include academic and author Susan Carland, architect William Smart, Australian House & Garden Magazine editor-in-chief Tanya Buchanan, interior stylist Steve Cordony, fashion illustrator Megan Hess, painter and public artist Rowena Martinich, REA Group chief economist Nerida Conisbee and demographer Bernard Salt.

[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_single_image media=”68556″ media_width_percent=”100″ alignment=”center” img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]All Mirvac sales offices in NSW, Victoria, Queensland and WA will also display a decorated red door.

“With financial hardship, isolation and domestic violence all on the rise as a result of COVID-19, the support provided by The Salvation Army is more vital than ever,” said Mr Penklis.

[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_single_image media=”68554″ media_width_percent=”100″ alignment=”center” img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]“We are inviting our many thousands of Mirvac customers and all Australians to get involved and show their support visually to raise awareness. If I can get decorating, I am sure there are others who will welcome this opportunity to do something creative for good.”

[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_single_image media=”68555″ media_width_percent=”100″ alignment=”center” img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]Mirvac is launching its campaign on Wednesday, 9th June. The Red Shield Appeal runs until the end of June.

To be in the running for the best decorate your door red door awards, supporters should post pics of their creative efforts and tag Mirvac in their Instagram post (@Mirvac_residential) and include the hashtag #decorateyourdoorred or post a pic of their red door on Mirvac’s Facebook (@mirvacresidential). Post a pic of your decorated door and Mirvac will make a donation to the Red Shield Appeal on your behalf and you will have a chance to win one of the three prizes:[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_single_image media=”68559″ media_width_percent=”100″ alignment=”center” img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]People’s choice award (most likes on social media) – Brussels Occasional Chair in polished brass and luxe grey velvet from Coco Republic, valued at $1,790.

Most fun door – Miele Washing Machine (WDB030) and Miele Tumble dryer (TDB130WP) laundry package, valued at $3,400.

Most stylish door – Peter’s of Kensington $4,000 gift voucher.

Community award – Contribution towards an end of year community event for the most digital doorknock funds raised by a Mirvac community.

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And for those not of a decorative bent, contributions can be made by signing up for the Mirvac digital doorknock and knocking on friends’ and family’s ‘digital doors’.

Donate to the Digital Doorknock at https://www.mirvac.com/reddoor

Source: Mirvac