Gucci launches collaborative music-based project #guccigig

[vc_row][vc_column][vc_column_text]Gucciโ€™s Eyewear collection takes center stage for new collaborative music project #GucciGig.

A glimpse into the backstage creative process, #GucciGig is inspired from the rich visual tradition of gigs, clubbing and festivals. Creative Director Alessandro Michele invited musicians and artists to work together to produce original work for Gucciโ€™s digital channels. For the project, 12 musicians from all over the world were asked to represent their personal experience of live …