Melissa Hoyer
How does this sound for a luxe & Adrenalin-inducing experience? BMW are hosting an exclusive, adrenaline-fuelled winter experience – the BMW M Snow & Ice Experience – which returns to Queenstown in August.

Set at the Southern Hemisphere Proving Ground, the full-day experience puts guests behind the wheel of BMW’s latest M models on snow and ice and all guided by expert instructors.

Across the day, guests will take part in precision drifting, motorkhana, braking challenges, and high-adrenaline drag sprints. It’s an immersive experience designed not only to teach control on icy terrain, but also to unlock confidence and performance behind the wheel.

Two packages are available:
*Premium (AUD $4,900pp): A full-day experience, catering, 4WD transfers from Millbrook Resort and BMW M jacket, see HERE for package details
*Luxury (AUD $7,600pp): all of the above plus 2 nights at Millbrook Resort, hosted functions, airport transfers and a helicopter return from the mountain, seeHERE for package details

Dates: 4-11 August 2026
Requirements: 25+ with a full driver’s licence
Note: Flights not included; places are limited and no BMW ownership required to participate.




